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  Applied finance
and accounting
  Business Administration
Emphases
Accounting
Economics
Health Care Adm.
International Bus.
Legal Studies
Management
Marketing
Teacher Licensure
Sports Mgmt.
  Computer Information Systems
  Minors
business adm.
accounting
economics
health care adm.
legal studies
computer info sys.
  Adult Degree Completion
  MBA
  Faculty
   
  Area Chair
John C. Keyt, D.B.A.

Business Administration

Area of Business

The core courses in business administration provide students with the broad base of knowledge and level of technical competence necessary to succeed in a business setting. Core courses in management, marketing, business law, and ethics expose students to the fundamental principles of business administration while providing the preparation necessary to continue study in upper level courses. The main purpose of the courses in economics is to develop in the student the ability to analyze and understand economic principles and institutions from an historical as well as a contemporary point of view. These courses furnish the theoretical background necessary for the achievement of a particular vocational or professional goal. Core courses in accounting provide students the requisite knowledge for understanding the financial aspects of the business enterprise. All core courses, as well as those within each emphasis, constitute the academic basis for graduate study in business and related fields.

Graduates with a major in business administration are expected to:

(1) Demonstrate knowledge of the business core that is sufficient to provide each student with a comprehensive understanding of the discipline's major functional areas. Likewise, students will possess the understanding necessary to successfully integrate the functional areas into a cohesive whole for the purpose of short and long-term decision-making. This body of knowledge will be sufficient for success in the workplace or in continued graduate studies; (2) Demonstrate knowledge in one or more areas of emphasis, providing students with the deeper understanding required for solving complex business problems including those faced under conditions of uncertainty; (3) Demonstrate knowledge of written and oral communication skills as well as the use of computer technology and mathematics sufficient to support the application of quantitative principles; and (4) Exhibit the development of the leadership and management skills that are necessary for the successful planning, implementation, and control of the business enterprise, all rooted in a foundation of ethical and moral principles.

The major allows the student to complete a strong core curriculum in business, accounting, and economics and to choose from one of eight emphases, allowing for in-depth study in a specific field. Students majoring in business administration with an accounting emphasis may not minor in accounting. Students majoring in business administration with an economics emphasis may not minor in economics. Students majoring in business administration with a health care administration emphasis may not minor in health care administration. Students majoring in business administration with a legal studies emphasis may not minor in legal studies.

Business Administration major - B.A. or B.S. (36-45 hrs)

Required core courses (30 hrs)

ACCT 211 and 212 Introductory Accounting I and II (6 hrs)
BADM 315 Marketing (3 hrs)
BADM 321 Business Law I (3 hrs)
BADM 361 Principles of Management (3 hrs)
BADM 421 Business Ethics (3 hrs)
BADM 470 Business Strategy (3 hrs)
ECON 201 Macroeconomic Principles and 202 Microeconomic Principles (6 hrs)
ECON 301 Corporate Finance (3 hrs)

The B.A. requires completion of a foreign language through the intermediate level.

Students must complete a math course at the 200 level or above, determined in conjunction with their adviser, to fulfill the general education math requirement. Completion of ECON 201 and 202 fulfills the social learning requirement in the general education requirements. Students must demonstrate fulfillment of the College's computer competency requirement by successful completion of CIS 275 or by examination.

Emphases

The following emphases are available within the business administration major. In addition to successful completion of the general core requirements, students are required to complete additional courses within each emphasis as described below.

Accounting (9 hrs)

The accounting emphasis enables business students to deepen their understanding of accounting concepts as they relate to the business organization. This emphasis is recommended for students anticipating business careers requiring accounting knowledge at an advanced level, yet short of requiring an accounting major. Required courses within the accounting emphasis:

ACCT 301 Intermediate Accounting I (3 hrs)
ACCT 302 Intermediate Accounting II (3 hrs)
ACCT 311 Cost Accounting (3 hrs)

Economics (9 hrs)

The economics emphasis provides students with a deeper exposure to economic principles and institutions from an historical and modern perspective. The emphasis is recommended as an alternative for students interested in careers in banking, finance, or economics. Required courses within the economics emphasis:

ECON 401 Advanced Topics in Corporate Finance (3 hrs)
ECON 403 Money and Banking (3 hrs)
ECON 460 History of Economic Thought (3 hrs)

General (9 hrs)

The general emphasis allows students to select any nine hours of course work from economics, business administration, or accounting. This emphasis is generally intended for those selecting business administration as a second major and is available with adviser permission only.

Health Care Administration (15 hrs)

The health care administration emphasis is intended to prepare the student for an administrative career in the health care industry. In addition to required course work, students selecting this emphasis must complete six hours of internship credit by on-site, supervised work at a hospital, long-term care, or other medical facility. Required courses within the health care administration emphasis:

BADM 380 Intro to Health Care Administration (3 hrs)
BADM 480 Long-Term Care Administration (3 hrs)
BADM 481Policies and Issues in Health Care (3 hrs)
BADM 491 Internship (6 hrs)

International Business (12 hrs)

Students may select an emphasis in international business by participating in a ten-week academic program abroad through Milligan's affiliation with the International Business Institute (endorsed by the Council for Christian Colleges & Universities). Completion of this emphasis requires the student to attend the Institute during a summer session following completion of the required core courses at Milligan College. A student's course of study can often be designed so that graduation is possible following seven semesters of study at Milligan College in addition to the summer Institute. Students pursuing the international business emphasis are strongly encouraged to demonstrate competency in a foreign language through, at least, the intermediate level. Participation in the IBI includes the following required courses:

BADM 339 Global Marketing (3 hrs)
BADM 390 Global Business Management and Strategy(3 hrs)
ECON 331 Comparative Economic Systems (3 hrs)
ECON 350 International Trade and Finance (3 hrs)

Legal Studies (9 hrs)

The legal studies emphasis is designed to provide business administration majors a deeper understanding and exposure to legal issues affecting business. The emphasis is recommended for any business administration student who anticipates a business career requiring a legal background. Required courses for completion of the legal studies emphasis:

ACCT 411 or 412 Federal Income Taxation (3 hrs)
BADM 322 Business Law II (3 hrs)
LS 304 Law and Globalization (3 hrs)

Management (9 hrs)

The management emphasis consists of courses designed to prepare students for successful careers in business and organizational management or administration. Required courses for completion of the management emphasis:

BADM 362 Human Resource Management (3 hrs)
BADM 365 Operations Management (3 hrs)
BADM 364 or 375 Organizational Theory and Behavior or Small Business Management (3 hrs) 

Marketing (9 hrs)

Students wishing to pursue careers in marketing, sales, or advertising should select the marketing emphasis. Required courses for completion of the marketing emphasis:

BADM 304 Advertising (3 hrs)
BADM 316 Cases in Marketing (3 hrs)
Public relations elective from communications (3 hrs)

Secondary Education Licensure (6 hrs)*

The secondary education licensure emphasis consists of six hours of additional courses, preparing students to teach business on the secondary level (grades 7 – 12):

      BADM 210 Survey of Business (3 hrs)
CIS 275 Computer Applications (3 hrs)

 *See additional education requirements in the Secondary Education section of the catalog (32 hrs). For a listing of the general education requirements for secondary education, please see the listing in the Education section of the catalog. To add an endorsement in business technology, the student must also complete the following courses:

CIS 297 Visual Basic Programming (3 hrs)
CIS 318 Web Theory (3 hrs)
CIS 341 Systems Analysis and Design (3 hrs) 

Sports Management (12 hrs)

The sports management emphasis consists of courses designed to prepare students for successful careers in the growing field of sports management. Required courses for completion of the sports management emphasis:

HPXS 380 Sports Promotion, Finance, and Marketing (3 hrs)
HPXS 381 Sports Facilities and Management (3 hrs)
HPXS 404 Organization and Management of Physical Education and Sports (3 hrs)
HPXS 491Field Work (3 hrs)


Business Administration minor (21 hrs)

ACCT 211 Introductory Accounting I (3 hrs)
BADM 315 Marketing (3 hrs)
BADM 361 Principles of Management (3 hrs)
ECON 201 Macroeconomic Principles or 202 Microeconomic Principles (3 hrs)
CIS 275 Computer Applications (3 hrs)
Accounting, business administration, or economics electives at the junior and senior level (6 hrs) 

Applied Finance and Accounting majors with a business administration or economics minor are required to take business, accounting, or economics electives in place of ECON 201 or 202 and/or ACCT 211.
 

 Economics minor (18 hrs)

The minor in economics allows students to gain broad-based exposure to a variety of economic topics. The minor provides the student with a better understanding of the modern economy, at both the personal and social levels and from both a contemporary and historical perspective.

ECON 201 Macroeconomic Principles and 202 Microeconomic Principles (6 hrs)
ECON 370 Personal Finance (3 hrs)
ECON 401 Advanced Topics in Corporate Finance or 403 Money and Banking (3 hrs)
ECON 460 History of Economic Thought (3 hrs)
LS 304 Law and Globalization (3 hrs)

Business administration majors with an economics minor are required to take six hours of business administration or economics electives in place of ECON 201 and 202. History majors pursuing secondary teacher licensure may add an endorsement in economics by completing this minor.
 

Health Care Administration minor (18 hrs)

The health care administration minor allows students majoring in other areas to obtain adequate exposure to issues and topics within the health care profession. A student majoring in the health care administration track within the business administration major may not minor in health care administration.

BADM 380 Introduction to Health Care Administration (3 hrs)
BADM 480 Long-Term Care Administration (3 hrs)
BADM 481 Policies and Issues in Health Care (3 hrs)
PSYC 250 General Psychology (3 hrs)
SOCL 321 Sociology of Death, Dying, and Bereavement (3 hrs)
SOCL 470 Health, Illness, and Health Care Systems (3 hrs)
 

Legal Studies minor (18 hrs)

The minor in legal studies is designed for students interested in acquiring a deeper understanding of the modern legal system. It is ideally suited for those students interested in attending law school and/or pursuing a career in the legal profession.

LS 310 Philosophy of Law (3 hrs)
LS 420 Law and Christianity (3 hrs)
POLS 202 American National Government (3 hrs)
Nine hours of electives chosen from the following: LS 210, 304, 320, 330, 340, 355, 491, and 495; BADM 321 and 322; and POLS 203 and 350


Source: 2007-08 Catalog 

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The business program provides students with the broad base of knowledge and level of technical competence necessary to succeed in a business setting.

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